The Designer's Resource

2008 Color Trends (WMV, 9.4 MB)

Identity: 2007 Color Trends (PPS, 4.74 MB)
View the latest ChromaFlair® and SpectraFlair® styling palette which offers a wide selection of shifting and diffractive colors to create a distinct, memorable identity.
Visitors to the JDSU Color Design Studio in Santa Rosa, California, will have access to facilities and technical resources necessary to select and develop custom colors utilizing ColorShift pigments. The facility was designed as a creative and productive environment that encourages imagination and innovation while helping designers rapidly create custom special color effects.
Designers can customize color effects that can add a strong visual aspect to their product design and are suitable to markets requiring pizzazz as well as to markets expecting sophisticated or subtle, but still unique colors.

The Application Laboratory associated with the Color Design Studio has the capability and technical know-how that allows the designer to see their part in the color/visual effect that they have selected/designed.

ColorShift pigments have significantly broadened the color palettes for most consumer product and industrial color decision makers. The resulting strong product differentiation that is provided by the resulting unique visual effects can serve to distinguish products in crowded marketplaces and enhance brand equity.
ColorShift visual effects simply attract more attention due to their higher chromaticity or because the color shift adds an extra dimension of visual interest-enhancing the contour of the product, changing with movement or with viewing/lighting conditions.
To arrange for a visit to the Color Design Studio, contact JDSU:
Tel: 707-525-7007
Fax: 707-525-7537