Consumers make the majority of their buying decisions at the point of sales and color accounts for 60 percent of consumer acceptance or rejection of a product. Product packaging must convey information and appeal to consumers. Thus packaging has become a crucial tool for the differentiation and the success of your product.  

Whatever the process—screen, flexography, gravure and pad printing, or injection and blow molding—JDSU has a custom color solution to meet specific requirements. ChromaFlair® and SpectraFlair® pigments can also be used in a variety of ink technologies including solvent, UV, and water (requires passivation).

The Custom Color Solutions provides the regulatory information required for your particular application, including RoHS and Toxics in Packaging Certificates of Compliance, as well as statements of trace elements.