Pharmaceutical counterfeiting, as well as product tampering and diversion are escalating due to the availability of inexpensive and sophisticated imaging technologies, the growth of new distribution channels like the Internet, and the rising cost of some pharmaceuticals. These factors contribute to undermining the profitability and brand integrity of major pharmaceutical firms and jeopardizing the health and safety of millions of people who rely on authentic prescription and over-the-counter drugs.

JDSU works with pharmaceutical brand owners to understand the implications these threats pose to their business. We also work with brand owners to define strategies for managing these problems using technology and improved security practices.